The National Restaurant Association reports the industry generated nearly $8 billion in sales in 2021 alone. While this figure demonstrates the high demand for both quick-service and full-service restaurants, the industry is also incredibly competitive.
To succeed in the modern restaurant industry, you must combine quality food with excellent service and streamline the customer journey with the right technology. Specifically, you need a comprehensive point of sale (POS) system.
Today’s POS systems in restaurants combine intuitive software with modern hardware, such as ordering tablets, to simplify customers’ dining experience. Cumulatively, these technologies will enable your business to operate more efficiently, serve more customers, and boost revenue.
If you are on the fence about investing in a POS system, join us as we explore three ways that doing so can benefit your business.
Understanding the POS Ecosystem
The POS market size is already valued in the hundreds of millions of dollars. According to PRNewswire, it will likely grow at an accelerated rate throughout the remainder of the decade.
Despite this, only 54% of businesses currently use mobile POS technologies to process their transactions. More concerning is that 23% of businesses using POS technologies cannot accept digital payments.
What does all this mean for your business? The answer is simple. While POS technology can improve your competitiveness within the industry, it is vital that you choose the right solution.
Top options will enable your business to accept frictionless payments, provide simple online delivery and ordering services, and expand how you make your food available to consumers.
3 Reasons You Need a POS Solution
POS technology can give you a distinct advantage over other businesses in the industry. Still, if you want to unlock the full potential of these benefits, not just any POS system will do. You must adopt a dynamic solution that offers a seamless user experience, and Simpay Eats is that solution.
With Simpay Eats, you can offer simple online ordering, accept frictionless payments, and track key business performance metrics. To learn more about Simpay Eats, contact Simpay today and arrange a demo.
Now, let’s turn our attention back to why you need a POS solution like Simpay Eats. By investing in such a solution, you can:
The use of POS technology will enable your restaurant to operate more efficiently. For example, your wait staff will be able to quickly input customer orders, accept payments, and turn over more tables during a single shift.
In other words, POS technology enables you to do less with more, which has become increasingly important in light of the ongoing staffing shortages facing the restaurant sector.
Imagine how much more profitable your business could be if you increased average ticket sizes by just a few percentage points. With innovative POS technology at your disposal, you can.
POS technology not only makes ordering and paying for food a much easier process, but it can encourage customers to spend more. If your online delivery platform is easy to navigate, customers will take the time to browse current specials or deals instead of submitting their orders as quickly as possible.
It also further reduces friction by allowing you to accept digital wallet-based payments, which have become increasingly popular, especially among younger consumers.
Sales will undoubtedly increase when you make it easier to order and pay for your establishment’s menu items. In turn, this will help you protect your business continuity and allow you to explore new growth opportunities.
As you can see, adopting POS technology is no longer optional. On the contrary, investing in such technology is critical if you want to remain competitive in the increasingly crowded and ever-competitive restaurant industry.